ADIDAS /

CALCIOSOCIALE

agency: we are social

Photography
Post-Production

A full-body portrait of Mahmood in Corviale, Rome, for the Adidas and Calciosociale project. The singer is standing on a yellow concrete bench in a bright urban space with large windows and plants, wearing a blue Adidas tracksuit with white stripes and a white mesh overlay around his waist. Photography by Alvise Guadagnino.
A close-up portrait of Italian singer Mahmood during the Adidas and Calciosociale campaign shoot in Corviale, Rome. He is looking directly into the camera, wearing a blue Adidas tracksuit with white stripes. The natural light from the large windows of the Campo dei Miracoli facility creates a bright background. Photography by Alvise Guadagnino.
A professional portrait of Italian singer Mahmood sitting on a yellow concrete bench in Corviale, Rome. He is wearing a blue Adidas tracksuit with white stripes. The shot is taken in the urban indoor spaces of the Campo dei Miracoli - Calciosociale headquarters. Photography by Alvise Guadagnino.
A professional portrait of Mahmood standing in the bright, minimalist corridors of the Corviale complex in Rome. The background features clean white concrete walls, a high industrial ceiling with skylights, and indoor plants that add a touch of green to the urban setting. Mahmood is wearing a blue Adidas tracksuit with a white mesh overlay. Photography by Alvise Guadagnino.
A professional urban portrait of Mahmood crouching in a bright, minimalist corridor within the Corviale complex in Rome. He is wearing a blue Adidas tracksuit and white sneakers. The background features clean white industrial walls, natural light from above, and green indoor plants, creating a modern architectural contrast. Photography by Alvise Guadagnino.
A full-body portrait of Mahmood standing on a synthetic football pitch at the Calciosociale facility in Corviale, Rome. He wears a blue Adidas tracksuit, white sneakers, and a long white mesh tunic layer. He stands against a high green wire mesh fence. Natural daylight illuminates the scene, with concrete residential blocks visible in the blurred distance. Photography by Alvise Guadagnino.
A tight close-up portrait of Mahmood in front of the football pitch nets at the Calciosociale facilities, just outside the main residential complex in Corviale, Rome. He is wearing a blue Adidas tracksuit. The natural, bright daylight emphasizes the athletic setting and his direct gaze. Photography by Alvise Guadagnino.
A "Behind The Scenes" photo collage of the Adidas and Calciosociale campaign production in Corviale, Rome. The grid shows various moments of the shoot: the photography set with Mahmood, director Martina Pastori working with the video crew, and young athletes from Calciosociale playing on the pitch. The images capture the professional film equipment, the urban setting of Corviale, and the vibrant atmosphere of the social project. Photography by Alvise Guadagnino.

ADIDAS x CALCIOSOCIALE ITALIA

In the heart of Rome’s Corviale district, CALCIOSOCIALE Italia is redefining sports as a tool for social inclusion and diversity. Partnering with ADIDAS, this campaign captures the dreams and resilience of local youth, proving that football is more than a game, it’s a pathway to a new reality. Narrated by the unmistakable voice of MAHMOOD and featuring football stars ELENA LINARI and GIANLUCA MANCINI, the project shines a light on the transformative power of community.

 

EURO202ONE

 

BEHANCE

WE ARE SOCIAL FB

A wide-angle editorial shot of artist Anna Pepe for the Adidas Music Week campaign. She is sitting on a large black flight case on wheels, surrounded by music production equipment and a vintage boombox. The scene is bathed in intense purple and blue neon light against a graffiti-style urban background. She wears a pink Adidas outfit with white Forum sneakers and high socks. Photography by Alvise Guadagnino, capturing the intersection of streetwear and the Italian music scene.ADIDAS MUSIC WEEK
Professional portrait of Greta Menardo for the adidas Forum campaign. She is captured in a dynamic "over-the-shoulder" pose, looking intensely at the camera while standing by a red playground structure. She wears the adidas denim dress. The photo is enclosed in a black analog film frame with yellow markings. Photo by Alvise Guadagnino.ADIDAS GRETA MENARDO