For APEROL I documented the ultimate Venetian EXPERIENCE: the “BACARO TOUR”. This digital campaign for social media follows a journey through the heart of Venice, visiting three of the city’s most iconic partners to celebrate the perfect pairing of APEROL SPRITZ and traditional CICCHETTI.

The tour stops at OSTERIA AL SQUERO, NARANZARIA and AL TIMON, capturing the vibrant ATMOSPHERE of these historic spots. The photography focuses on the authentic, spontaneous moments of the ritual, the clinking of glasses against the backdrop of the canals, the colorful variety of local appetizers, and the golden light of the Venetian sunset, inviting the digital audience to join the world’s most famous orange cocktail.