MSC /
LEGO x MSC
agency: we are social
Set Design
Stop-Motion
Editing
LEGO x MSC
A meticulous stop-motion campaign promoting the official LEGO flagship stores aboard the MSC CRUISES fleet. The project chronicles the assembly of the exclusive, onboard-only MSC ship model, bringing the iconic bricks to life through high-precision animation. By blending maritime elegance with playful storytelling, the visuals celebrate the ultimate cruise souvenir by blending maritime elegance with playful miniature storytelling, where the art of cruising meets the timeless joy of building.
